Synthetic data
All sessions

s-3440

Simulated shopper

Oct 27, 2026, 2:16 AM UTC · desktop · organic · Driftwood 2P Tent · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 245sOpened reviews · Driftwood 2POpened reviewsDelivery 25%
  3. 357sReviews filtered: durabilityFiltered reviews by durabilityDurability 97%
  4. 41m 10sOpened reviews · Driftwood 2POpened reviewsDurability 98%
  5. 51m 42sReviews filtered: durabilityFiltered reviews by durability→ the store shows Durability Proof hereDurability >99%
  6. 62m 13sOpened reviews · Driftwood 2POpened reviewsDurability >99%
  7. 72m 45sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  8. 83m 07sExpanded materials · Driftwood 2PExpanded materialsDurability >99%
  9. 3m 28sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×395.7×
  • Expanded materials6.6×
  • Opened reviews ×31.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.