Synthetic data
All sessions

s-3459

Simulated shopper

Oct 29, 2026, 4:10 PM UTC · mobile · paid social · Ridgeback 48L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 218sAdded to cart · Ridgeback 48LAdded to cartChoice 37%
  3. 343sViewed cartViewed cart (saw shipping cost)Value 42%
  4. 455sRemoved from cart · Ridgeback 48LRemoved from cart→ the store shows Value Breakdown hereValue 97%
  5. 558sViewed Lumen 400Viewed a product pageValue 96%
  6. 61m 18sCompare + Lumen 400Added a product to compareValue 94%
  7. 1m 25sLeft the store

Final guess

Value94%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
94%
Delivery
<1%
Choice
6%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart46.2×
  • Viewed cart (saw shipping cost)4.1×
  • Added a product to compare1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.