Synthetic data
All sessions

s-3460

Simulated shopper

Nov 1, 2026, 7:46 AM UTC · mobile · paid social · Squall Pro 3L Shell · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Squall ProViewed a product pageChoice 29%
  2. 21m 09sExpanded specs · Squall ProExpanded technical specsSuitability 43%
  3. 31m 17sOpened reviews · Squall ProOpened reviewsSuitability 69%
  4. 41m 23sExpanded specs · Squall ProExpanded technical specs→ the store shows Built-For Answer hereSuitability 93%
  5. 51m 54sExpanded specs · Squall ProExpanded technical specsSuitability 98%
  6. 62m 21sExpanded returns · Squall ProExpanded returns policySuitability 96%
  7. 2m 37sLeft the store

Final guess

Suitability96%
Fit
<1%
Suitability
96%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
1%
No clear doubt
2%
Why suitabilityhow much likelier
  • Expanded technical specs ×36.9×
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.