Synthetic data
All sessions

s-3462

Simulated shopper

Nov 2, 2026, 7:31 AM UTC · desktop · organic · Ridgeback 38L Pack · 14 actions

purchasedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 52%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 253sAdded to cart · Ridgeback 38LAdded to cartChoice 24%
  3. 31m 14sViewed cartViewed cart (saw shipping cost)Value 41%
  4. 41m 19sExpanded warranty · Ridgeback 38LExpanded warrantyDurability 45%
  5. 51m 46sViewed cartViewed cart (saw shipping cost)Value 41%
  6. 62m 24sBrowsed catalogBrowsed the catalogValue 51%
  7. 72m 33sSorted: price ascSorted by lowest price→ the store shows Value Breakdown hereValue 90%
  8. 82m 49sViewed Ridgeback 48LViewed a product page · Switched to a similar productValue 96%
  9. 93m 22sViewed cartViewed cart (saw shipping cost)Value 99%
  10. 103m 54sBrowsed catalogBrowsed the catalogValue 99%
  11. 114m 19sSorted: price ascSorted by lowest priceValue >99%
  12. 124m 33sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 134m 49sCheckout startedStarted checkoutValue >99%
  14. 5m 19sPurchased

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Viewed cart (saw shipping cost) ×44.1×
  • Sorted by lowest price ×28.4×
  • Browsed the catalog ×21.4×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
SecondaryDurability
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.