All sessions
s-3466
Simulated shopperOct 23, 2026, 9:42 PM UTC · mobile · search ads · Kettle Ti Stove Kit · 13 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 125sViewed Kettle TiViewed a product pageNo clear doubt 29%
- 21m 02sImage 1 · Kettle TiViewed a product imageNo clear doubt 49%
- 31m 22sExpanded specs · Kettle TiExpanded technical specsSuitability 58%
- 41m 38sExpanded specs · Kettle TiExpanded technical specs→ the store shows Built-For Answer hereSuitability 84%
- 51m 46sExpanded specs · Kettle TiExpanded technical specsSuitability 95%
- 62m 09sExpanded specs · Kettle TiExpanded technical specsSuitability 99%
- 72m 27sExpanded specs · Kettle TiExpanded technical specsSuitability >99%
- 83m 07sExpanded warranty · Kettle TiExpanded warrantySuitability 99%
- 93m 10sExpanded shipping · Kettle TiExpanded shipping infoSuitability 97%
- 103m 48sOpened reviews · Kettle TiOpened reviewsSuitability 99%
- 114m 07sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
- 124m 27sBrowsed catalogBrowsed the catalogSuitability >99%
- 4m 40sLeft the store
Final guess
Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
- Expanded technical specs ×56.9×
- Filtered reviews by performance73.8×
- Opened reviews1.7×
- Viewed a product image1.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.