Synthetic data
All sessions

s-3475

Simulated shopper

Oct 27, 2026, 2:28 PM UTC · mobile · organic · Squall Pro 3L Shell · 11 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Squall ProViewed a product pageChoice 29%
  2. 245sSearch “deals”Searched for deals / priceValue 92%
  3. 352sOpened reviews · Squall ProOpened reviewsValue 94%
  4. 41m 30sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue >99%
  5. 52m 02sSearch “tent”Searched the catalogValue 99%
  6. 62m 42sOpened reviews · Squall ProOpened reviewsValue 99%
  7. 73m 16sReviews filtered: valueFiltered reviews by valueValue >99%
  8. 83m 48sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  9. 94m 15sExpanded materials · Squall 2.5LExpanded materialsValue >99%
  10. 104m 28sBrowsed catalogBrowsed the catalogValue >99%
  11. 4m 46sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Searched for deals / price30.7×
  • Switched to a similar product1.4×
  • Browsed the catalog1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.