Synthetic data
All sessions

s-3519

Simulated shopper

Oct 31, 2026, 1:22 PM UTC · desktop · paid social · Ridgeback 48L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 111sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 216sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 323sExpanded shipping · Ridgeback 48LExpanded shipping infoDelivery 42%
  4. 433sViewed Merino 200Viewed a product pageNo clear doubt 50%
  5. 51m 10sViewed Squall ProViewed a product pageNo clear doubt 62%
  6. 61m 16sSize guide · Squall ProOpened the size guideNo clear doubt 71%
  7. 1m 26sLeft the store

Final guess

No clear doubt71%
Fit
11%
Suitability
<1%
Durability
<1%
Value
1%
Delivery
9%
Choice
6%
No clear doubt
71%
Why no clear doubthow much likelier
  • Viewed a product page ×31.7×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.