Synthetic data
All sessions

s-3530

Simulated shopper

Oct 30, 2026, 1:47 PM UTC · mobile · email · Kettle Ti Stove Kit · 19 actions

purchasedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 49%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 237sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 31m 05sAdded to cart · Squall 2.5LAdded to cartNo clear doubt 36%
  4. 41m 30sViewed cartViewed cart (saw shipping cost)Value 67%
  5. 51m 49sRemoved from cart · Squall 2.5LRemoved from cart→ the store shows Value Breakdown hereValue 99%
  6. 62m 10sViewed Kettle TiViewed a product pageValue 99%
  7. 72m 19sOpened reviews · Kettle TiOpened reviewsValue 99%
  8. 82m 38sReviews filtered: valueFiltered reviews by valueValue >99%
  9. 93m 17sOpened reviews · Kettle TiOpened reviewsValue >99%
  10. 103m 42sImage 1 · Kettle TiViewed a product imageValue >99%
  11. 114m 07sCompare + Kettle TiAdded a product to compareValue >99%
  12. 124m 29sBrowsed catalogBrowsed the catalogValue >99%
  13. 134m 40sAdded to cart · Kettle TiAdded to cartValue >99%
  14. 145m 03sViewed cartViewed cart (saw shipping cost)Value >99%
  15. 155m 40sRemoved from cart · Kettle TiRemoved from cartValue >99%
  16. 166m 00sAdded to cart · Kettle TiAdded to cartValue >99%
  17. 176m 04sViewed cartViewed cart (saw shipping cost)Value >99%
  18. 186m 10sCheckout startedStarted checkoutValue >99%
  19. 6m 39sPurchased

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×246.2×
  • Viewed cart (saw shipping cost) ×34.1×
  • Filtered reviews by value18.9×
  • Browsed the catalog ×21.4×
  • Added a product to compare1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.