Synthetic data
All sessions

s-3550

Simulated shopper

Nov 2, 2026, 4:56 PM UTC · desktop · email · Squall Pro 3L Shell · 20 actions

purchasedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 45%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 07sViewed Squall ProViewed a product page · Switched to a similar productChoice 77%
  3. 31m 17sAdded to cart · Squall ProAdded to cartChoice 77%
  4. 41m 21sViewed cartViewed cart (saw shipping cost)Value 54%
  5. 51m 59sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 98%
  6. 62m 23sSearch “headlamp”Searched the catalogValue 97%
  7. 72m 36sViewed cartViewed cart (saw shipping cost)Value 99%
  8. 82m 41sBrowsed catalogBrowsed the catalogValue >99%
  9. 93m 16sSorted: price ascSorted by lowest priceValue >99%
  10. 103m 48sAdded to cart · Squall ProAdded to cartValue >99%
  11. 114m 15sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 124m 37sRemoved from cart · Squall ProRemoved from cartValue >99%
  13. 134m 53sExpanded warranty · Squall ProExpanded warrantyValue >99%
  14. 145m 25sViewed Cairn MidViewed a product pageValue >99%
  15. 155m 30sOpened reviews · Cairn MidOpened reviewsValue >99%
  16. 166m 08sReviews filtered: valueFiltered reviews by valueValue >99%
  17. 176m 37sAdded to cart · Squall ProAdded to cartValue >99%
  18. 186m 43sViewed cartViewed cart (saw shipping cost)Value >99%
  19. 196m 57sCheckout startedStarted checkoutValue >99%
  20. 7m 07sPurchased

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Viewed cart (saw shipping cost) ×44.1×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Sorted by lowest price8.4×
  • Switched to a similar product1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Value
post-purchase · used in training
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.