Synthetic data
All sessions

s-3574

Simulated shopper

Nov 2, 2026, 12:08 AM UTC · mobile · email · Lumen 400 Headlamp · 15 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 10 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 241sViewed Lumen 400Viewed a product pageNo clear doubt 55%
  3. 359sImage 1 · Lumen 400Viewed a product imageNo clear doubt 77%
  4. 41m 20sOpened reviews · Lumen 400Opened reviewsNo clear doubt 53%
  5. 51m 33sBrowsed catalogBrowsed the catalogNo clear doubt 72%
  6. 61m 52sSorted: price ascSorted by lowest priceNo clear doubt 68%
  7. 72m 25sBrowsed catalogBrowsed the catalogNo clear doubt 78%
  8. 82m 30sViewed Driftwood 2PViewed a product pageNo clear doubt 87%
  9. 92m 38sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 87%
  10. 102m 59sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 62%
  11. 113m 35sPromo field focusedClicked into the promo-code fieldValue 99%
  12. 123m 47sBrowsed catalogBrowsed the catalogValue 99%
  13. 133m 54sViewed cartViewed cart (saw shipping cost)Value >99%
  14. 144m 24sPromo field focusedClicked into the promo-code fieldValue >99%
  15. 4m 41sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Viewed cart (saw shipping cost) ×24.1×
  • Sorted by lowest price8.4×
  • Browsed the catalog ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.