All sessions
s-3575
Simulated shopperOct 19, 2026, 11:42 PM UTC · desktop · paid social · Emberline 20°F Down Bag · 7 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 118sViewed Emberline 20°FViewed a product pageSuitability 24%
- 221sOpened reviews · Emberline 20°FOpened reviewsSuitability 37%
- 338sViewed Ridgeback 38LViewed a product pageSuitability 33%
- 441sExpanded warranty · Ridgeback 38LExpanded warrantyDurability 67%
- 51m 07sViewed Talus TrailViewed a product pageDurability 59%
- 61m 34sViewed Squall ProViewed a product pageDurability 48%
- 1m 44sLeft the store
Final guess
Durability48%
Fit
2%
Suitability
8%
Durability
48%
Value
2%
Delivery
3%
Choice
2%
No clear doubt
36%
Why durabilityhow much likelier
- Expanded warranty15.6×
- Opened reviews1.8×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.