Synthetic data
All sessions

s-3583

Simulated shopper

Nov 1, 2026, 3:00 AM UTC · mobile · email · Driftwood 2P Tent · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 236sExpanded warranty · Driftwood 2PExpanded warrantyDurability 59%
  3. 341sOpened reviews · Driftwood 2POpened reviewsDurability 80%
  4. 453sSearch “long lasting base layer”Searched for sizing / fit→ the store shows Durability Proof hereDurability 96%
  5. 51m 10sExpanded returns · Driftwood 2PExpanded returns policyDurability 96%
  6. 61m 15sOpened reviews · Driftwood 2POpened reviewsDurability 98%
  7. 71m 45sViewed Ridgeback 38LViewed a product pageDurability 97%
  8. 82m 24sExpanded warranty · Ridgeback 38LExpanded warrantyDurability >99%
  9. 92m 44sExpanded warranty · Ridgeback 38LExpanded warrantyDurability >99%
  10. 102m 48sImage 1 · Ridgeback 38LViewed a product imageDurability >99%
  11. 113m 06sSearch “jacket”Searched the catalogDurability >99%
  12. 3m 36sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty ×315.6×
  • Opened reviews ×21.8×
  • Searched for sizing / fit2.2×
  • Expanded returns policy1.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.