Synthetic data
All sessions

s-3597

Simulated shopper

Oct 21, 2026, 12:54 AM UTC · mobile · search ads · Ridgeback 38L Pack · 19 actions

abandonedcart $169

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 247sSearch “discount code”Searched for deals / priceValue 82%
  3. 31m 05sImage 1 · Ridgeback 38LViewed a product imageValue 60%
  4. 41m 32sSearch “discount code”Searched for deals / price→ the store shows Value Breakdown hereValue 98%
  5. 51m 37sAdded to cart · Ridgeback 38LAdded to cartValue 98%
  6. 61m 56sViewed cartViewed cart (saw shipping cost)Value >99%
  7. 72m 19sRemoved from cart · Ridgeback 38LRemoved from cartValue >99%
  8. 82m 29sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  9. 92m 39sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 102m 45sBrowsed catalogBrowsed the catalogValue >99%
  11. 113m 11sSorted: price ascSorted by lowest priceValue >99%
  12. 123m 51sBrowsed catalogBrowsed the catalogValue >99%
  13. 134m 27sSorted: price ascSorted by lowest priceValue >99%
  14. 145m 02sAdded to cart · Ridgeback 38LAdded to cartValue >99%
  15. 155m 40sViewed cartViewed cart (saw shipping cost)Value >99%
  16. 165m 55sPromo field focusedClicked into the promo-code fieldValue >99%
  17. 176m 19sBrowsed catalogBrowsed the catalogValue >99%
  18. 186m 31sSorted: price ascSorted by lowest priceValue >99%
  19. 6m 39sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Searched for deals / price ×230.7×
  • Sorted by lowest price ×38.4×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Filtered reviews by value18.9×
  • Viewed cart (saw shipping cost) ×24.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.