Synthetic data
All sessions

s-3611

Simulated shopper

Oct 31, 2026, 2:14 AM UTC · desktop · paid social · Squall 2.5L Rain Shell · 6 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 225sViewed Squall 2.5LViewed a product pageNo clear doubt 36%
  3. 345sAdded to cart · Squall 2.5LAdded to cartNo clear doubt 36%
  4. 41m 20sDelivery check · ZIP 96419Checked delivery date by ZIPDelivery 49%
  5. 51m 24sOpened reviews · Squall 2.5LOpened reviewsDelivery 54%
  6. 1m 51sLeft the store

Final guess

Delivery54%
Fit
3%
Suitability
9%
Durability
4%
Value
9%
Delivery
54%
Choice
3%
No clear doubt
19%
Why deliveryhow much likelier
  • Checked delivery date by ZIP21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.