All sessions
s-3614
Simulated shopperOct 24, 2026, 2:21 AM UTC · mobile · search ads · Talus Trail Runner · 8 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 118sViewed Talus TrailViewed a product pageChoice 23%
- 239sSorted: ratingRe-sorted the catalogNo clear doubt 44%
- 356sSearch “merino”Searched the catalogNo clear doubt 70%
- 41m 04sOpened reviews · Talus TrailOpened reviewsNo clear doubt 44%
- 51m 39sViewed Merino 200Viewed a product pageNo clear doubt 59%
- 62m 01sBrowsed catalogBrowsed the catalogNo clear doubt 78%
- 72m 26sViewed Cairn LowViewed a product page · Switched to a similar productNo clear doubt 77%
- 2m 51sLeft the store
Final guess
No clear doubt77%
Fit
1%
Suitability
2%
Durability
1%
Value
3%
Delivery
1%
Choice
16%
No clear doubt
77%
Why no clear doubthow much likelier
- Viewed a product page ×31.7×
- Re-sorted the catalog3.8×
- Searched the catalog2.9×
- Browsed the catalog2.3×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.