Synthetic data
All sessions

s-3629

Simulated shopper

Oct 31, 2026, 5:28 AM UTC · desktop · search ads · Lumen 400 Headlamp · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sSearch “tent”Searched the catalogNo clear doubt 32%
  2. 214sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 325sExpanded returns · Lumen 400Expanded returns policyNo clear doubt 62%
  4. 444sImage 1 · Lumen 400Viewed a product imageNo clear doubt 81%
  5. 51m 21sViewed Ridgeback 38LViewed a product pageNo clear doubt 89%
  6. 61m 38sExpanded materials · Ridgeback 38LExpanded materialsNo clear doubt 88%
  7. 71m 50sBrowsed catalogBrowsed the catalogNo clear doubt 95%
  8. 2m 04sLeft the store

Final guess

No clear doubt95%
Fit
<1%
Suitability
1%
Durability
3%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
95%
Why no clear doubthow much likelier
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×
  • Viewed a product image2.3×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.