Synthetic data
All sessions

s-3635

Simulated shopper

Oct 23, 2026, 8:36 AM UTC · desktop · email · Cairn Low Hiking Shoe · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 115sViewed Cairn LowViewed a product pageChoice 31%
  2. 220sExpanded shipping · Cairn LowExpanded shipping infoDelivery 50%
  3. 351sOpened reviews · Cairn LowOpened reviewsDelivery 50%
  4. 41m 23sExpanded warranty · Cairn LowExpanded warrantyDurability 50%
  5. 52m 03sBrowsed catalogBrowsed the catalogDurability 37%
  6. 2m 07sLeft the store

Final guess

Durability37%
Fit
2%
Suitability
2%
Durability
37%
Value
2%
Delivery
25%
Choice
1%
No clear doubt
30%
Why durabilityhow much likelier
  • Expanded warranty15.6×
  • Opened reviews1.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
No clear doubt
exit survey · used in training
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.