Synthetic data
All sessions

s-3640

Simulated shopper

Oct 25, 2026, 4:40 PM UTC · desktop · organic · Talus Trail Runner · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 119sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 228sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 346sViewed Talus TrailViewed a product pageNo clear doubt 60%
  4. 41m 15sExpanded materials · Talus TrailExpanded materialsNo clear doubt 48%
  5. 51m 25sImage 1 · Talus TrailViewed a product imageNo clear doubt 66%
  6. 61m 29sOpened reviews · Talus TrailOpened reviewsDurability 33%
  7. 71m 48sSearch “tent”Searched the catalogNo clear doubt 58%
  8. 82m 15sBrowsed catalogBrowsed the catalogNo clear doubt 79%
  9. 2m 29sLeft the store

Final guess

No clear doubt79%
Fit
1%
Suitability
9%
Durability
10%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
79%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×
  • Viewed a product image2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.