Synthetic data
All sessions

s-3668

Simulated shopper

Oct 28, 2026, 6:26 AM UTC · mobile · organic · Ridgeback 38L Pack · 14 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 234sAdded to cart · Ridgeback 38LAdded to cartChoice 24%
  3. 31m 12sViewed cartViewed cart (saw shipping cost)Value 41%
  4. 41m 16sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 96%
  5. 51m 26sAdded to cart · Ridgeback 38LAdded to cartValue 96%
  6. 62m 02sViewed cartViewed cart (saw shipping cost)Value 98%
  7. 72m 08sRemoved from cart · Ridgeback 38LRemoved from cartValue >99%
  8. 82m 13sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  9. 92m 51sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 103m 10sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  11. 113m 35sReviews filtered: valueFiltered reviews by valueValue >99%
  12. 124m 11sOpened reviews · Ridgeback 38LOpened reviewsValue >99%
  13. 134m 28sReviews filtered: valueFiltered reviews by valueValue >99%
  14. 4m 49sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×318.9×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Viewed cart (saw shipping cost) ×24.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.