Synthetic data
All sessions

s-3671

Simulated shopper

Oct 25, 2026, 12:12 AM UTC · desktop · email · Squall Pro 3L Shell · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 16sViewed Squall ProViewed a product pageChoice 29%
  2. 242sExpanded warranty · Squall ProExpanded warrantyDurability 38%
  3. 356sViewed Merino 200Viewed a product pageNo clear doubt 39%
  4. 41m 26sOpened comparisonOpened the comparison→ the store shows Decision Helper hereChoice 89%
  5. 1m 41sLeft the store

Final guess

Choice89%
Fit
<1%
Suitability
1%
Durability
4%
Value
1%
Delivery
<1%
Choice
89%
No clear doubt
5%
Why choicehow much likelier
  • Opened the comparison57.4×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
SecondaryChoice
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.