Synthetic data
All sessions

s-3691

Simulated shopper

Oct 22, 2026, 6:41 AM UTC · mobile · paid social · Ridgeback 48L Pack · 8 actions

purchasedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 43%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 130sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 241sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 32%
  3. 31m 10sSize S/M · 15–18 in torso · Ridgeback 48LSelected a sizeFit 67%
  4. 41m 20sOpened reviews · Ridgeback 48LOpened reviewsFit 83%
  5. 51m 48sAdded to cart · Ridgeback 48LAdded to cartFit 83%
  6. 62m 08sViewed cartViewed cart (saw shipping cost)→ the store shows Fit Confidence hereFit 78%
  7. 72m 37sCheckout startedStarted checkoutFit 78%
  8. 2m 47sPurchased

Final guess

Fit78%
Fit
78%
Suitability
5%
Durability
1%
Value
7%
Delivery
4%
Choice
2%
No clear doubt
3%
Why fithow much likelier
  • Selected a size12.4×
  • Opened reviews1.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Fit
post-purchase · held out (calib)
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.