Synthetic data
All sessions

s-3693

Simulated shopper

Oct 22, 2026, 7:21 PM UTC · mobile · paid social · Ridgeback 38L Pack · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 250sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 37%
  3. 31m 09sExpanded returns · Ridgeback 38LExpanded returns policyFit 38%
  4. 41m 28sImage 2 · Ridgeback 38LViewed a product imageNo clear doubt 54%
  5. 52m 05sImage 3 · Ridgeback 38LViewed a product imageNo clear doubt 70%
  6. 2m 22sLeft the store

Final guess

No clear doubt70%
Fit
22%
Suitability
3%
Durability
2%
Value
<1%
Delivery
2%
Choice
2%
No clear doubt
70%
Why no clear doubthow much likelier
  • Viewed a product image ×32.3×
  • Viewed a product page1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.