Synthetic data
All sessions

s-3703

Simulated shopper

Oct 30, 2026, 8:59 AM UTC · mobile · organic · Ridgeback 48L Pack · 11 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 26%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 224sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 355sViewed Ridgeback 48LViewed a product pageNo clear doubt 44%
  4. 41m 14sAdded to cart · Ridgeback 48LAdded to cartNo clear doubt 44%
  5. 51m 48sViewed cartViewed cart (saw shipping cost)Value 45%
  6. 61m 57sCompare + Ridgeback 48LAdded a product to compareChoice 56%
  7. 72m 21sCompare + Ridgeback 38LAdded a product to compare→ the store shows Decision Helper hereChoice 85%
  8. 82m 41sViewed cartViewed cart (saw shipping cost)Value 54%
  9. 93m 18sViewed Kettle TiViewed a product pageChoice 58%
  10. 103m 36sViewed cartViewed cart (saw shipping cost)Value 84%
  11. 3m 51sLeft the store

Final guess

Value84%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
84%
Delivery
<1%
Choice
16%
No clear doubt
<1%
Why valuehow much likelier
  • Viewed cart (saw shipping cost) ×34.1×
  • Browsed the catalog1.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.