Synthetic data
All sessions

s-3722

Simulated shopper

Oct 25, 2026, 1:34 PM UTC · mobile · organic · Emberline 20°F Down Bag · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 243sCompare + Emberline 20°FAdded a product to compareChoice 47%
  3. 31m 19sViewed Ridgeback 38LViewed a product pageChoice 59%
  4. 1m 44sLeft the store

Final guess

Choice59%
Fit
2%
Suitability
17%
Durability
1%
Value
17%
Delivery
1%
Choice
59%
No clear doubt
2%
Why choicehow much likelier
  • Added a product to compare11.5×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.