Synthetic data
All sessions

s-3731

Simulated shopper

Oct 29, 2026, 4:10 PM UTC · mobile · email · Squall Pro 3L Shell · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 119sViewed Squall ProViewed a product pageChoice 29%
  2. 227sSize guide · Squall ProOpened the size guideFit 40%
  3. 357sOpened reviews · Squall ProOpened reviewsFit 57%
  4. 41m 24sSize XXL · Squall ProSelected a size→ the store shows Fit Confidence hereFit 94%
  5. 51m 40sViewed Squall 2.5LViewed a product page · Switched to a similar productFit 79%
  6. 62m 05sBrowsed catalogBrowsed the catalogFit 74%
  7. 72m 35sSize guide · Squall 2.5LRe-opened the size guideFit >99%
  8. 82m 38sExpanded returns · Squall 2.5LExpanded returns policyFit >99%
  9. 92m 46sViewed Lumen 400Viewed a product pageFit >99%
  10. 3m 09sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.