Synthetic data
All sessions

s-3733

Simulated shopper

Nov 1, 2026, 5:15 AM UTC · mobile · paid social · Ridgeback 48L Pack · 24 actions

abandonedcart $288

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 09sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 31m 47sAdded to cart · Ridgeback 48LAdded to cartNo clear doubt 34%
  4. 42m 16sViewed cartViewed cart (saw shipping cost)Value 53%
  5. 52m 44sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 97%
  6. 63m 16sOpened reviews · Ridgeback 48LOpened reviewsValue 98%
  7. 73m 29sReviews filtered: valueFiltered reviews by valueValue >99%
  8. 83m 43sBrowsed catalogBrowsed the catalogValue >99%
  9. 93m 54sSorted: price ascSorted by lowest priceValue >99%
  10. 104m 21sImage 1 · Ridgeback 48LViewed a product imageValue >99%
  11. 114m 56sOpened reviews · Ridgeback 48LOpened reviewsValue >99%
  12. 125m 19sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 135m 34sOpened reviews · Ridgeback 48LOpened reviewsValue >99%
  14. 146m 06sReviews filtered: valueFiltered reviews by valueValue >99%
  15. 156m 19sViewed cartViewed cart (saw shipping cost)Value >99%
  16. 166m 46sPromo field focusedClicked into the promo-code fieldValue >99%
  17. 177m 10sViewed Merino 200Viewed a product pageValue >99%
  18. 187m 19sAdded to cart · Merino 200Added to cartValue >99%
  19. 197m 54sViewed cartViewed cart (saw shipping cost)Value >99%
  20. 208m 10sPromo field focusedClicked into the promo-code fieldValue >99%
  21. 218m 41sBrowsed catalogBrowsed the catalogValue >99%
  22. 229m 19sSorted: price ascSorted by lowest priceValue >99%
  23. 239m 40sCompare + Merino 200Added a product to compareValue >99%
  24. 10m 01sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×340.8×
  • Filtered reviews by value ×318.9×
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost) ×34.1×
  • Browsed the catalog ×31.4×
  • Added a product to compare1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.