Synthetic data
All sessions

s-3738

Simulated shopper

Oct 20, 2026, 4:37 PM UTC · desktop · organic · Talus Trail Runner · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Talus TrailViewed a product pageChoice 23%
  2. 239sImage 1 · Talus TrailViewed a product imageNo clear doubt 30%
  3. 347sSize 10 · Talus TrailSelected a sizeFit 52%
  4. 41m 21sImage 2 · Talus TrailViewed a product imageFit 45%
  5. 51m 44sSize 9.5 · Talus TrailChanged size selection→ the store shows Fit Confidence hereFit 99%
  6. 61m 57sSize 9 · Talus TrailChanged size selectionFit >99%
  7. 72m 31sImage 3 · Talus TrailViewed a product imageFit >99%
  8. 83m 04sExpanded returns · Talus TrailExpanded returns policyFit >99%
  9. 93m 34sSize 9.5 · Talus TrailChanged size selectionFit >99%
  10. 3m 48sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection ×3106.9×
  • Selected a size12.4×
  • Expanded returns policy2.3×
  • Viewed a product image ×31.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.