Synthetic data
All sessions

s-3783

Simulated shopper

Oct 27, 2026, 8:11 AM UTC · desktop · organic · Driftwood 2P Tent · 15 actions

purchasedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 56%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 238sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery 81%
  3. 31m 02sAdded to cart · Driftwood 2PAdded to cartDelivery 81%
  4. 41m 36sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 94%
  5. 52m 02sDelivery check · ZIP 45353Checked delivery date by ZIPDelivery >99%
  6. 62m 19sDelivery check · ZIP 36166Checked delivery date by ZIPDelivery >99%
  7. 72m 50sViewed cartViewed cart (saw shipping cost)Delivery >99%
  8. 83m 22sViewed cartViewed cart (saw shipping cost)Delivery >99%
  9. 93m 52sExpanded returns · Driftwood 2PExpanded returns policyDelivery >99%
  10. 104m 06sViewed cartViewed cart (saw shipping cost)Delivery >99%
  11. 114m 31sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery >99%
  12. 125m 01sExpanded returns · Driftwood 2PExpanded returns policyDelivery >99%
  13. 135m 29sViewed cartViewed cart (saw shipping cost)Delivery >99%
  14. 145m 56sCheckout startedStarted checkoutDelivery >99%
  15. 6m 16sPurchased

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×221.1×
  • Expanded shipping info ×213.0×
  • Viewed cart (saw shipping cost) ×52.5×
  • Expanded returns policy ×22.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.