Synthetic data
All sessions

s-3798

Simulated shopper

Oct 24, 2026, 4:54 AM UTC · desktop · organic · Talus Trail Runner · 6 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sViewed Talus TrailViewed a product pageChoice 23%
  2. 240sImage 1 · Talus TrailViewed a product imageNo clear doubt 30%
  3. 347sExpanded specs · Talus TrailExpanded technical specsSuitability 59%
  4. 457sViewed Cairn LowViewed a product page · Switched to a similar product→ the store shows Decision Helper hereChoice 69%
  5. 51m 15sAdded to cart · Talus TrailAdded to cartChoice 69%
  6. 1m 42sLeft the store

Final guess

Choice69%
Fit
1%
Suitability
11%
Durability
<1%
Value
1%
Delivery
<1%
Choice
69%
No clear doubt
18%
Why choicehow much likelier
  • Switched to a similar product8.6×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.