Synthetic data
All sessions

s-3853

Simulated shopper

Oct 22, 2026, 4:25 PM UTC · mobile · organic · Talus Trail Runner · 15 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 234sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 357sSize guide · Talus TrailOpened the size guideNo clear doubt 36%
  4. 41m 33sOpened reviews · Talus TrailOpened reviewsFit 50%
  5. 51m 59sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 64%
  6. 62m 29sCompare + Talus TrailAdded a product to compareValue 83%
  7. 72m 33sCompare + Cairn LowAdded a product to compareValue 72%
  8. 83m 06sViewed Emberline 20°FViewed a product pageValue 62%
  9. 93m 24sBrowsed catalogBrowsed the catalogValue 77%
  10. 103m 45sSorted: price ascSorted by lowest priceValue 98%
  11. 114m 04sSearch “cheap rain jacket”Searched for a use-case or spec · Searched for deals / priceValue >99%
  12. 124m 11sBrowsed catalogBrowsed the catalogValue >99%
  13. 134m 39sSorted: price ascSorted by lowest priceValue >99%
  14. 145m 01sAdded to cart · Talus TrailAdded to cartValue >99%
  15. 5m 08sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Sorted by lowest price ×28.4×
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Browsed the catalog ×31.4×
  • Added a product to compare ×21.1×
  • Searched for a use-case or spec1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.