Synthetic data
All sessions

s-3866

Simulated shopper

Oct 30, 2026, 2:41 AM UTC · mobile · organic · Emberline 20°F Down Bag · 29 actions

abandonedcart $279

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 22%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 120sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 21m 00sViewed Emberline 20°FViewed a product pageNo clear doubt 36%
  3. 31m 28sAdded to cart · Emberline 20°FAdded to cartNo clear doubt 36%
  4. 41m 44sViewed cartViewed cart (saw shipping cost)Value 55%
  5. 51m 51sRemoved from cart · Emberline 20°FRemoved from cart→ the store shows Value Breakdown hereValue 98%
  6. 62m 04sAdded to cart · Emberline 20°FAdded to cartValue 98%
  7. 72m 35sViewed cartViewed cart (saw shipping cost)Value 99%
  8. 83m 09sRemoved from cart · Emberline 20°FRemoved from cartValue >99%
  9. 93m 32sSearch “discount code”Searched for deals / priceValue >99%
  10. 103m 59sAdded to cart · Emberline 20°FAdded to cartValue >99%
  11. 114m 34sViewed cartViewed cart (saw shipping cost)Value >99%
  12. 125m 14sRemoved from cart · Emberline 20°FRemoved from cartValue >99%
  13. 135m 35sOpened reviews · Emberline 20°FOpened reviewsValue >99%
  14. 145m 59sReviews filtered: valueFiltered reviews by valueValue >99%
  15. 156m 04sAdded to cart · Emberline 20°FAdded to cartValue >99%
  16. 166m 16sViewed cartViewed cart (saw shipping cost)Value >99%
  17. 176m 56sPromo field focusedClicked into the promo-code fieldValue >99%
  18. 187m 23sBrowsed catalogBrowsed the catalogValue >99%
  19. 198m 02sSorted: price ascSorted by lowest priceValue >99%
  20. 208m 10sOpened reviews · Emberline 20°FOpened reviewsValue >99%
  21. 218m 40sReviews filtered: valueFiltered reviews by valueValue >99%
  22. 229m 00sImage 1 · Emberline 20°FViewed a product imageValue >99%
  23. 239m 12sAdded to cart · Emberline 20°FAdded to cartValue >99%
  24. 249m 38sViewed cartViewed cart (saw shipping cost)Value >99%
  25. 259m 44sRemoved from cart · Emberline 20°FRemoved from cartValue >99%
  26. 2610m 16sAdded to cart · Emberline 20°FAdded to cartValue >99%
  27. 2710m 28sViewed cartViewed cart (saw shipping cost)Value >99%
  28. 2810m 55sPromo field focusedClicked into the promo-code fieldValue >99%
  29. 11m 04sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×446.2×
  • Viewed cart (saw shipping cost) ×64.1×
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Searched for deals / price30.7×
  • Sorted by lowest price8.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.