Synthetic data
All sessions

s-3868

Simulated shopper

Oct 23, 2026, 12:39 PM UTC · desktop · email · Cairn Mid Waterproof Boot · 16 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 126sViewed Cairn MidViewed a product pageFit 27%
  2. 240sSize 9.5 · Cairn MidSelected a sizeFit 81%
  3. 350sImage 1 · Cairn MidViewed a product imageFit 79%
  4. 41m 09sOpened reviews · Cairn MidOpened reviewsFit 90%
  5. 51m 23sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit >99%
  6. 61m 26sOpened reviews · Cairn MidOpened reviewsFit >99%
  7. 71m 37sReviews filtered: fitFiltered reviews by fitFit >99%
  8. 82m 04sOpened reviews · Cairn MidOpened reviewsFit >99%
  9. 92m 16sReviews filtered: fitFiltered reviews by fitFit >99%
  10. 102m 34sSize 10 · Cairn MidChanged size selectionFit >99%
  11. 113m 08sViewed Talus TrailViewed a product pageFit >99%
  12. 123m 34sViewed Emberline 20°FViewed a product pageFit >99%
  13. 133m 44sSearch “pack torso size”Searched for sizing / fitFit >99%
  14. 144m 04sOpened reviews · Emberline 20°FOpened reviewsFit >99%
  15. 154m 25sReviews filtered: fitFiltered reviews by fitFit >99%
  16. 4m 34sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×424.4×
  • Changed size selection106.9×
  • Selected a size12.4×
  • Searched for sizing / fit9.3×
  • Opened reviews ×41.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.