Synthetic data
All sessions

s-3871

Simulated shopper

Oct 24, 2026, 11:09 AM UTC · mobile · search ads · Ridgeback 48L Pack · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 251sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 32%
  3. 31m 10sDelivery check · ZIP 52148Checked delivery date by ZIPDelivery 43%
  4. 41m 38sOpened reviews · Ridgeback 48LOpened reviewsDelivery 46%
  5. 51m 53sSize guide · Ridgeback 48LOpened the size guide→ the store shows Fit Confidence hereFit 65%
  6. 62m 03sSize guide · Ridgeback 48LRe-opened the size guideFit 99%
  7. 2m 16sLeft the store

Final guess

Fit99%
Fit
99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Opened the size guide8.4×
  • Opened reviews1.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondarySuitability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.