All sessions
s-3924
Simulated shopperOct 24, 2026, 5:28 PM UTC · mobile · search ads · Talus Trail Runner · 7 actions
abandonedcart $139
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 19%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 129sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 234sViewed Talus TrailViewed a product pageNo clear doubt 32%
- 31m 06sAdded to cart · Talus TrailAdded to cartNo clear doubt 32%
- 41m 46sViewed cartViewed cart (saw shipping cost)Value 52%
- 52m 04sDelivery check · ZIP 43222Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 85%
- 62m 44sExpanded specs · Talus TrailExpanded technical specsDelivery 74%
- 3m 11sLeft the store
Final guess
Delivery74%
Fit
1%
Suitability
11%
Durability
1%
Value
4%
Delivery
74%
Choice
2%
No clear doubt
8%
Why deliveryhow much likelier
- Checked delivery date by ZIP21.1×
- Viewed cart (saw shipping cost)2.5×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondarySuitability
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.