Synthetic data
All sessions

s-3930

Simulated shopper

Oct 28, 2026, 8:54 AM UTC · mobile · email · Talus Trail Runner · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Talus TrailViewed a product pageChoice 23%
  2. 224sOpened reviews · Talus TrailOpened reviewsSuitability 32%
  3. 334sReviews filtered: valueFiltered reviews by valueValue 73%
  4. 442sAdded to cart · Talus TrailAdded to cartValue 73%
  5. 51m 04sViewed cartViewed cart (saw shipping cost)→ the store shows Value Breakdown hereValue 92%
  6. 61m 17sPromo field focusedClicked into the promo-code fieldValue >99%
  7. 71m 27sOpened reviews · Talus TrailOpened reviewsValue >99%
  8. 81m 35sReviews filtered: valueFiltered reviews by valueValue >99%
  9. 91m 52sAdded to cart · Talus TrailAdded to cartValue >99%
  10. 102m 31sViewed cartViewed cart (saw shipping cost)Value >99%
  11. 112m 54sRemoved from cart · Talus TrailRemoved from cartValue >99%
  12. 3m 21sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×
  • Removed from cart46.2×
  • Clicked into the promo-code field40.8×
  • Viewed cart (saw shipping cost) ×24.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.