Synthetic data
All sessions

s-3935

Simulated shopper

Oct 30, 2026, 11:01 AM UTC · mobile · email · Merino 200 Base Layer Crew · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 132sViewed Merino 200Viewed a product pageFit 22%
  2. 238sOpened reviews · Merino 200Opened reviewsDurability 31%
  3. 31m 11sReviews filtered: valueFiltered reviews by valueValue 76%
  4. 41m 37sSearch “discount code”Searched for deals / price→ the store shows Value Breakdown hereValue 99%
  5. 51m 55sCompare + Merino 200Added a product to compareValue >99%
  6. 2m 13sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Added a product to compare1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.