All sessions
s-3945
Simulated shopperOct 20, 2026, 3:33 PM UTC · desktop · organic · Driftwood 2P Tent · 13 actions
abandonedcart $429
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 23%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 131sSearch “jacket”Searched the catalogNo clear doubt 32%
- 236sViewed Driftwood 2PViewed a product pageNo clear doubt 51%
- 340sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 51%
- 41m 13sViewed cartViewed cart (saw shipping cost)Delivery 58%
- 51m 20sImage 1 · Driftwood 2PViewed a product imageDelivery 46%
- 61m 33sExpanded shipping · Driftwood 2PExpanded shipping info→ the store shows Delivery Promise hereDelivery 87%
- 72m 08sDelivery check · ZIP 12224Checked delivery date by ZIPDelivery 99%
- 82m 26sOpened reviews · Driftwood 2POpened reviewsDelivery 99%
- 92m 46sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery >99%
- 102m 50sDelivery check · ZIP 82828Checked delivery date by ZIPDelivery >99%
- 112m 55sImage 2 · Driftwood 2PViewed a product imageDelivery >99%
- 123m 25sExpanded warranty · Driftwood 2PExpanded warrantyDelivery >99%
- 3m 40sLeft the store
Final guess
Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Checked delivery date by ZIP ×221.1×
- Expanded shipping info ×213.0×
- Viewed cart (saw shipping cost)2.5×
- Searched the catalog1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondarySuitability
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.