Synthetic data
All sessions

s-3961

Simulated shopper

Oct 22, 2026, 8:48 AM UTC · mobile · organic · Ridgeback 48L Pack · 10 actions

purchasedcart $199

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 42%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 125sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 240sViewed Ridgeback 48LViewed a product pageNo clear doubt 34%
  3. 31m 13sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 55%
  4. 41m 34sExpanded returns · Ridgeback 48LExpanded returns policyNo clear doubt 58%
  5. 51m 56sOpened reviews · Ridgeback 48LOpened reviewsFit 44%
  6. 62m 04sBrowsed catalogBrowsed the catalogNo clear doubt 54%
  7. 72m 18sAdded to cart · Ridgeback 48LAdded to cartNo clear doubt 54%
  8. 82m 28sViewed cartViewed cart (saw shipping cost)Delivery 27%
  9. 92m 52sCheckout startedStarted checkoutDelivery 27%
  10. 3m 19sPurchased

Final guess

Delivery27%
Fit
25%
Suitability
3%
Durability
6%
Value
13%
Delivery
27%
Choice
2%
No clear doubt
24%
Why deliveryhow much likelier
  • Viewed cart (saw shipping cost)2.5×
  • Expanded returns policy2.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.