Synthetic data
All sessions

s-3968

Simulated shopper

Oct 27, 2026, 4:52 PM UTC · desktop · organic · Squall Pro 3L Shell · 11 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 44%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sViewed Squall ProViewed a product pageChoice 29%
  2. 21m 02sAdded to cart · Squall ProAdded to cartChoice 29%
  3. 31m 25sCheckout startedStarted checkoutChoice 29%
  4. 42m 05sDelivery check · ZIP 19954Checked delivery date by ZIPDelivery 68%
  5. 52m 37sDelivery check · ZIP 29579Checked delivery date by ZIP→ the store shows Delivery Promise hereDelivery 97%
  6. 62m 52sExpanded specs · Squall ProExpanded technical specsDelivery 94%
  7. 73m 30sDelivery check · ZIP 55042Checked delivery date by ZIPDelivery >99%
  8. 83m 42sViewed cartViewed cart (saw shipping cost)Delivery >99%
  9. 93m 55sSorted: price descRe-sorted the catalogDelivery >99%
  10. 104m 26sExpanded materials · Squall ProExpanded materialsDelivery >99%
  11. 4m 53sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×321.1×
  • Viewed cart (saw shipping cost)2.5×
  • Re-sorted the catalog1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryChoice
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.