Synthetic data
All sessions

s-3993

Simulated shopper

Oct 29, 2026, 7:42 PM UTC · mobile · organic · Cairn Mid Waterproof Boot · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 245sViewed Cairn MidViewed a product pageNo clear doubt 34%
  3. 31m 09sBrowsed catalogBrowsed the catalogNo clear doubt 54%
  4. 1m 25sLeft the store

Final guess

No clear doubt54%
Fit
11%
Suitability
3%
Durability
3%
Value
16%
Delivery
7%
Choice
6%
No clear doubt
54%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Viewed a product page1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.